Google drops &#039Cast&#039 branding in favor of &#039Chromecast built-in&#039

A handful of Google websites, including its Android Television page, nevertheless reference Google Cast. It really is also significantly less likely to go away for developers.

But why the name modify now, especially when Google truly moved away from the Chromecast label a while back? We’ve asked the organization for its take. Nonetheless, it wouldn’t be surprising if this is a matter of brand recognition combined with Google’s developing hardware ambitions. The odds are that you’re much more familiar with Chromecast devices than the code that powers them — “Chromecast built-in” gives you a clearer idea of what’s possible, and reminds you that Google tends to make its personal streaming gear.

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